Many companies need to adjust their sales channel ratio to meet evolving customer expectations and reduce costs, while maintaining a strong brand experience and product offering.
Our focus is on physical touch points, including concept and product development, physical spaces, and integrating these experiences with online channels to create a seamless customer experience across all channels.
KIA - CAR RETAILERS
Kia launched a concept for car retailers that reflects the brand's modern look and feel.
Visual ID adapted the concept to Scandinavian conditions, both in design and construction, but also in a more brand-building solution that integrates the purchase journey into one digital flow.
TELIA - OMNI RETAIL CONCEPT
The Telia Company retail concept blends online and offline shopping for a seamless brand and functional experience. By identifying the best values and functions from each channel, we enhance the customer experience in both. Our goal was to bring this concept to physical retail and allow customers to switch between channels as desired.
Scandinavian modern with a digital feel
Experience, service and product, wrapped in a new style to correspond to Telia's new brand strategy implemented online.
Colored glass, 2D surfaces, thin planar design elements and digital screens add a digital feel. Scandinavian materials, colors and shapes tie the design together.