KIA
KIA - OMNI TRANSITION
The start of KIAs OMNI-channel journey and implementation of the new brand. Visual ID designed the OMNI sales unit for KIAs new electric cars.
Digital setup
The units within the installation are interconnected, and have the ability to update content simultaneously. The complete installation can change content depending on user input from one touch point, or we can remotely switch between presentations to address different products of our choosing. This allows us to address each customer individually, depending on their questions and needs we can present content that is relevant to them.
KIA
KIA - CAR RETAIL CONCEPT
Visual ID adapted the concept to Scandinavian conditions, both in design and construction, but also in a more brand-building solution that integrates the purchase journey into one digital flow.
The concept offers improved customer service and an enhanced user experience through the use of modern technologies.
Kia has launched a concept for car retailers that reflects the brand's modern look and feel.
Visual ID has redesigned the retail concept to be more cost effective and provide more sales functionality.
A collection of modules has been optimized in order to further elevate the brand experience.
The result is a concept that can be implemented at a greater number of retailers at a lower cost.
GAS Audio
GAS AUDIO - REMAKING THE BRAND
Redefining a swedish car audio hero - Brand, strategy and product development.
MAD-SERIES delivers a lot of sound to a great price. It´s over the top, expressive and youthful.
Design solutions on all sound elements as Speakers, Subwoofers and Amplifiers - both product design and product graphics.
TELIA - OMNI RETAIL CONCEPT
A digitalized retail experience that will drive Telias sales channels closer to each other.
The interior design and furniture are important for the function of the concept, where a big focus is on the personal meeting. Consequently, the central table is a key element of the concept. From here customer and employees get an excellent and pleasant overview of the sections of the store. Products in the glass cabinets, services or special offers on the store screen, pick up counter, storage and products on the walls for touch and feel are all within close reach.
Scandinavian modern with a digital feel
The expression of the store is inspired by graphics in digital interfaces as well as our Northern nature and design heritage. Like Telia online, the foundation is white with light gray surface and purple as an accent. The thin colored, transparent glass surface reflects the digital feeling of Telia.
This is tied together with Scandinavian materials and colors. The unstained beech table tops, seating stair and wall units give a natural and bright feeling. Together with elements of natural leather, graphical darker lines in panels, steel frames and light fixtures, the entire atmosphere becomes light, modern and inviting.
Retail digitalisation?
Four areas are in focus and enable a great shopping experience for Telia customers.
Shop
A seamless shopping experience. Begin shopping in the store, finish it online - or vice versa. Use payment option of your choice.
Pick Up
Experience solutions & the brandDelivery on the customers terms. Buy online, pick up in the store - or however they prefer.
Meetings
Human interaction at centrePersonalised advice and inspiration to make the right choices. Pre-book meetings or get a queue ticket in your phone.
Service
In-store care and repair, digital support, educational events or other services as a value adding service.
An inspiring personal meeting
The customer meeting is at the heart of the store. You can sit down with your customers at the central table or at any of the other comfortable areas and discuss their digital concerns and needs. Display services on mobile screens, explain, show and help them make the right choice.
Digital touch point
When scanning QR code, the physical and the digital world become connected.
The QR code gets the customers directly to digital content on their own mobile phones.
Fewer products, more inspiration
Customers can easily navigate and find what they are looking for, touch and test the selected products, while discovering the full range of choices on the shop's touch screens.
Smarter seating areas
The concept includes functions that enable new ways to meet and add value to our customers lives - beyond simply selling products.
Pick up in store
Buy online, pick up in the store.
Established stores
Photo: Annci Gustavsson YTA Creative
The existing house was expanded simultaneously with a new front section, featuring the same window elements, facades, and color choices as the new house. The two buildings are connected by a large deck with a pool in the middle. Large sliding glass doors create an intimate connection with the surrounding nature and outdoor life.
The design and choice of colors and materials blend seamlessly into the environment of trees, rocks, and wild grass.
Both houses have a generous ceiling height in the front, followed by large, functional loft spaces. In the evening, an exciting effect is created with string lights and facade lighting.
A 30-square-meter building was designed, constructed, and built on-site on the hilly plot in Torö, in the Stockholm archipelago.
PRIVATE HOUSE - ARCHITECTURE & CONSTRUCTION
Scandinavian XPO
SCANDINAVIAN XPO
In November of 2020 Scandinavian XPO opened the doors to our new concept, a multi-use meeting faciality close to Arlanda.
Daytime Nighttime
TELIA - RETAIL DESIGN
Telia is Sweden's leading operator in mobile communications, fixed telephony, datacoms and broadband. As their global retail design partner we have been pushed to continuously deliver cutting edge solutions for in-store shoppers.
THE TELECOM RETAIL-WORLD
WESC & WUTANG CLAN - PRODUCT DESIGN
Product design made to inspire a merger of hiphop, street-fashion & audio-technology.
BEU
BEU - DESIGN AWARDED WATCHES
A waterproof and durable watch collection designed to transcend time and trends.
The design was awarded by German Design Award in 2020 and Nominated for The Swedish Design Awards in 2020.
POCKETSHOP - RETAIL DESIGN
Pocketshop is a chain of bookstores located in areas where there is a high volume of people, such as at airports and train stations. We have been their retail designers for many years and have continuously refined the concept and approach to selling paperback books.
ILSE JACOBSEN - PRODUCT DESIGN
Delivering a new design direction for this elegant and feminine Danish fashion brand.
TRETORN
TRETORN - PRODUCT DESIGN & PRODUCTION MANAGEMENT
Visual ID has designed over 50 new styles of footwear, both rubber and non-rubber shoes for this classic Scandinavian brand.
Part of the strategic change at Tretorn was to consolidate all footwear development in Sweden. Visual ID had to safekeep elements of the company heritage and create a new product identity that could easily be recognised over all product groups and price levels.