BRAND - PRODUCT - PACKAGING
Visual ID was commissioned to
create both the YNOIR brand, to design the product, as well as the packaging of the luxury
The in-ear design of YNOIR was made by audio professionals with vast experience from creating exceptional sound in small packages. YNOIR earbuds form an acoustic seal and make the ear canal part of the earphone "system". it isolates ambient noise, thus requiring a lower volume and makes for a supreme audio experience. Inside the aluminium chassi the earbuds featured premium transducers of Beryllium. Beryllium is an extremely light and stiff metal which allows the sound to travel up to 2.5 times faster through them than transducers of lesser materials. Beryllium simply does a better job of maintaining its structural integrity under load, minimizing unwanted resonances or “breakups” which we hear as distortion.